Positive News: The Only News Anyone Wants and Needs Right Now
Tell me: Are you a glass half full or glass half empty kind of guy or gal? I think we can all agree that what the world needs now is a lot more glass-half-full perspectives.
communications strategy
Unseen No More: Boosting CFO Street Cred to Lauded and Applauded
It’s crazy: One of the top and most important positions in any school system is that of the treasurer/CFO, yet this person is typically the most unseen and perhaps, even, underappreciated. In reading the tea leaves for 2022, the role is only gaining in importance and is increasingly on the radar with the public — …
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Are you prioritizing what matters most?
Listen: Your next crisis is right around the corner. And it is going to require communication.
Communication: Breaking Down so You Can Build Up
Yesterday’s ways of communicating are not built for today. It’s like riding a horse on a highway. Things have simply changed too much and especially in these last few years.
If a tree falls in the forest…
You know the rest of the saying. And right now, I’m going to talk about those capital projects that occur all summer long. You know the ones: the parking lot resurfacing, the roof replacements and repairs. I’m talking about all of those big projects that occur with taxpayer funds but when no one is really …
Summer communication checklist
Summer is right around the corner and while most of us are hoping it’s far less eventful than last summer, our work continues!
Communications Jenga
Balance. It’s a word that’s come up in so many of my conversations lately. Many superintendents and communications directors seem to be striving to find balance – everything from trying to find the time to do the important things while also responding to the urgency of the moment to balancing perspectives, views and opinions among …
How and Why Professional Surveys Drive Better Communication
It’s hard to be effective with your communication until you’ve walked a mile in the shoes of your audience. At the very least, a survey to gauge the audience’s thoughts and feelings surrounding the topics at hand is essential. Consequently, we at Allerton Hill Communications recommend school districts conduct a professional community survey every three …
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