Retweets, Likes and More Part 2: Showcasing Top School Leaders on Social

We recently shared four ways to establish your personal brand on social media. As a quick refresher, it involves determining your purpose, what you want your brand to be, how it fits your schedule, and how you will evaluate and improve your brand over time.

right at school: one solution to closing the learning gap

Think back to your favorite childhood memories. Generationally, it seemed that we had lots of free play. I think we can all recall how exciting it was when a neighborhood family would purchase a new big appliance. That box was gold and as kids we would walk around it, stare and dream about what we...

Four Ways Schools Can Support Teachers - Year Round

Even under normal circumstances, teachers and other school staff are pulled in a thousand directions each day. The pandemic has exacerbated this tenfold. So it’s no wonder that in a recent poll of our superintendents, many of you said the thing keeping you up at night is wondering how to boost...

How Getting Off Social Media Can Improve Your Mental Health

If you’ve been following our latest blogs, you know we find it important for school leaders to develop their personal brand on social media. But, developing and tending to your brand also means stepping away from your social media, too. 

May 18, 2022 at 11:32 AM | Tags: best practices, superintendent, social media

The genius of learning is to have fun. Here's what that looks like today.

Once, as a K-12 student, I remember the kids in my class moaning about a particular content area. My teacher responded with a rhetorical question that has stayed with me since: “Don’t you want a teacher that is energized by the topic and who loves to teach it?” Yes, yes, I do. We all do. And I am...

Mental Health Awareness Month: Improving Your Support of the Whole Child

When was the last time you stopped and truly checked in with yourself? Let’s face it, we’ve all experienced trauma over the last two years, and the children you serve every day have suffered more than most. 

Positive News: The Only News Anyone Wants and Needs Right Now

Tell me: Are you a glass half full or glass half empty kind of guy or gal? I think we can all agree that what the world needs now is a lot more glass-half-full perspectives.

Unseen No More: Boosting CFO Street Cred to Lauded and Applauded

It’s crazy: One of the top and most important positions in any school system is that of the treasurer/CFO, yet this person is typically the most unseen and perhaps, even, underappreciated. In reading the tea leaves for 2022, the role is only gaining in importance and is increasingly on the radar...

April 27, 2022 at 8:26 AM | Tags: communications strategy, School Finances, Treasurer

Nine ways to end the school year on a positive note

Spring break marks the final stretch for schools and the fourth quarter is upon us. There’s no time for a seventh inning stretch now. Because before you take that well deserved sigh of relief, here are nine tasks you should try and do in the last nine weeks of school to end the year on a positive...

April 20, 2022 at 8:00 AM | Tags: communication, Spring Break, Graduation

Want to Reimagine Public Education? Ask the innovators and creators

It’s said that tough times reveal our truest selves. How can anyone disagree with that? In education, the past two years have revealed our public educators as innovators and creators. 

A happy, fulfilled leader? Yes, it's achievable

Leadership. Is what we learned about it dated when navigating work and life in the 2020s? And how do we mentor leadership in others, especially when they are finding themselves in the forefront of a public crisis. This includes principals, teachers and school board members – all those who are now...

March 23, 2022 at 9:15 AM | Tags: communications, strategies, superintendent, leadership

Retweets, Likes and More: Four Ways to Establish Your Personal Brand

Advice on whether company executives should have their own social media presence seems to waver. But after the last two years of polarization on COVID-19 topics and contentious board races, it’s more important than ever for school superintendents to establish and foster their brand in this space.