Did you know humans are now said to have a shorter attention span than a goldfish?! *Face-palm emoji, right?* Getting and keeping the attention of your staff, families and residents can be hard; but don’t stray away from doing what is right simply because it’s hard. It’s important that your audiences (staff, families and residents) […]
3 Ingredients for a Superb District Newsletter Read More »
Trust is the most important currency in business and leadership today. According to a recent study conducted by PricewaterhouseCoopers (PwC), this can be a big problem for CEOs. Their study shows there is a significant gap between the level of trust CEOs believe they have cultivated and the level of trust consumers and employees say
What School Districts Can Learn from Small Businesses Read More »
Middle child syndrome: fact or fiction? As someone with a spouse who is a middle child, the resounding answer coming from my house is FACT! Experts who study personality describe middle child syndrome as the idea that if you’re neither the oldest nor the youngest, you get less attention from your parents and feel “caught
Middle Child Syndrome in Schools: 3 Tips for Keeping it at Bay in Your School District Read More »
In celebration of Women’s History Month, we recognize the incredible contributions of women throughout history and acknowledge the progress made in achieving gender equality. However, there’s more to be done, particularly in traditionally male-dominated industries like construction, skilled trades, advanced manufacturing, and STEM-based fields. The good news? The future is promising! Last fall, we got
Empowering Future Boss Ladies: Women’s History Month and the Power of Mentorship Read More »
A crisis can make or break a leader. Here are a few lessons school leaders can take from the recent Damar Hamlin incident. Make sure you’re prepared for a crisis so you’re leaving behind the right kind of legacy. Need help? Contact us today! In the meantime, check out these other crisis communication lessons for
Damar Hamlin Crisis and Lessons for School Leaders Read More »
Good — and bad — public relation responses occur every day and around the world. Organizations are wise to study various scenarios so that when it’s their turn, they will be looked at for what they did well. In that vein, here are the top lessons school districts can learn from the recent Damar Hamlin
It’s not a game. Communication takeaways when things go awry on live tv. Read More »
Spring break marks the final stretch for schools and the fourth quarter is upon us. There’s no time for a seventh inning stretch now. Because before you take that well deserved sigh of relief, here are nine tasks you should try and do in the last nine weeks of school to end the year on
Nine ways to end the school year on a positive note Read More »
School leaders around the country are feeling caught in the middle of differing opinions and perspectives. It can feel overwhelming even under normal circumstances – but as we all know, we are not in normal circumstances.
Changing the Conversation in your Community Read More »
Growing up, I loved getting ready for the first day of school – the new shoes, clothes and backpack. Not to mention all the crisp new folders, fresh pencil cases and perfect notebooks with unbent pages. I just could not get enough of it from the planning to the packing to the walking up the
First Day of School: A Communications Checklist for Superintendents and PR Professionals Read More »
Summer is right around the corner and while most of us are hoping it’s far less eventful than last summer, our work continues!
Summer communication checklist Read More »
